Thursday, 3 April 2014

News on the tweet

Why are respected news brands good news for twitter?

Respected news brands such as The Telegraph, The Guardian and The sun are useful for both news brands and Twitter. As newspapers revenue as gone very down hill and people don't tend to purchase it due to web.20 in the St century. Also, most newspapers have free on-line news which people tend to read on their phones from apps and on the internet. Also, for example if a massive event occurs such as the missing Malaysian plane many newspapers will have different views and articles. Due to this, they may post it as a tweet. This creates a  debate on twitter and could become a trending topic. When a tweet from a news brand becomes popular and is trending this encourages more people to follow the news brand. 

Why in turn is Twitter good for respected news brands? 

Twitter is good for respected news brands, as we're living in the 21 century many people are inclined to view their latest updates on the internet. As for example, most people may be out commuting to work and so on. For instance, when someone's on there lunch they may only have 30 minutes but if they want to be updated with the news world and different organisations there first response would be to head straight away to the internet. As, they know they'll view the latest information. Moreover, most youths and adults have twitter as there social networking sites, and when they follow the news brands on twitter they will regularly go on twitter to refresh there account and be updated with news automatically. Twitter, will have more followers on a regular basis due to this. As, when people follow news brands they straight away trust the tweets. As it's a common human way of interacting with 'professional' news brands.


What does the report say about trust in Twitter and journalists ? (page 34-36)

Finally, it is worth pointing out that, in the large part, the relationship between Twitter and  news brands - and how it impacts on the relationships both have with their readers and users - is founded on trust.When it comes to news content, trust is an important part of the process. Almost half of all Twitter users, and almost two thirds of news-brand users, say it is important that news on Twitter is verified by a respected brand. 
This helps build trust in the content.

Do you think the increasing amount of gossip or banter is harming the reputation of news and journalists? 

Yes it is as people tend to trust news organisations, and they are representing a specific news brand. If they become to drawn into banter. They may tend to forget their job as a professional and could harm their image in the media. Moreover, this serves a bad reputation for them as the media will create a wrong image about the news brand themselves,which will also cause a conflict between the media and twitter. As people will become very anxious as if they can't trust verified account users, they will tend to avoid going on Twitter again!


Finally, do you think new and digital media developments such as Twitter have had a positive or negative impact on traditional newspapers. 


I think n&d has had a positive impact on traditional newspapers, this is because "the world is changing and newspapers have to adapt". This quote is being applied in today's world as newspapers evidently are updating to social networking sites because this is what audiences are attracted to. This means that newspapers can adapt and find a new way of increasing their sales revenue, this is also useful as news organisations can interact with audiences and create debates from around the world.

News Corporation

 Research News Corporation’s response to the growth of new and digital media by listing each of the institution’s brands (Sky News, Times etc.) Have any closed, changed or been in the news in the last five years for any reason?
News corporation's response to the growth of new and digital media has affected its institutions, these institutions are: The Sun Newspaper/Sun on Sunday, The Times/Sunday Times, BSKYB. All have been affected by the growth of new and digital media. The first to be affected was The Sun on Sunday, before Sun on Sunday, audiences had access to one of News Corp's oldest newspaper; News of The World. 
The Newspaper that ran for 168 years was closed down after the revelations of the Phone hacking scandals involving the previous editor of News of The World; Rebekah Brookes, who is currently on trial for the phone hacking scandal. Murdoch then decided to close down News of The World and instead go with the Sun on Sunday's. This change in the news industry allowed News Corp to keep on carrying out news on Sundays. The Sun and The Times decision to go behind a pay-wall was seen on the 1st of August, The Times however had gone behind a pay-wall 3 years prior to this. This decision was further advertised by The Sun using the goals app to attract subscribers. Sky News has also affected by the growth of new and digital media. Sky recently revealed their decision to make channels seen via broadcast to be put on there App: SkyGo and on-demand, this option has allowed people to access Sky news anywhere, thus portraying a positive impact of new and digital media on the Sky News, further allowing Sky News to broadcast there news in different ways.     

 Develop examples of the impact that new and digital media has had on News Corp’s brands (paywalls, readership figures, audience share etc.)
New and digital media has had a great impact on News Corp's brands. Firstly, one example of this is seen through Citizen Journalism; new and digital media provides institutions with user generated content, providing a way for them to cut costs, making it much cheaper and risk-free for institutions. Staff costs are cut due to the fact institutions do not need as many journalists. Furthermore, The Sun, Times and Sky News all have Twitter accounts, social media has given them a way to convey their news to audiences.
 It also gives news on demand, meaning that you are able to access news whenever and wherever, in addition to this, news on demand has been portrayed through BSkyB's option to put shows on demand. To get 24 hour news, people would usually have to watch the Sky News channel, the developments in new and digital media have meant that people are able to watch this 24 hour news wherever they want. The bringing about of SkyGo allows audiences to watch news anywhere thus rendering a positive impact new and digital media has had on news. The Sun's decision to go behind a pay-wall was met with criticism but they used the new and digital aspect of Phone app's to help them get subscribers, Murdoch again used main-stream football to help promote his institutions. If people pay the subscription fee and sign up to The Sun's online-app, they can access premier league goals.    

Thursday, 20 March 2014

Globalisation and news

1) Is our news influenced by American cultural imperialism? What examples can you think of?  

Yes, one example of this is that most countries around the world including the UK display their news such as the BBC within the same format as the US adapted from CNN and I feel that this is one big influential factor that the US has upon the world. Also, another example would be through Galtung and Ruge's news values of Elite Nations of people and a celebrity that has constantly been in the news includes Miley Cyrus who has constantly been on the worldwide news showing off her 'twerking' moves upon award shows such as the MTV VMAs 2013 which spread worldwide not only over the television but also over the Internet.  

2) Has the increased globalisation of news improved the audience experience? How? Why?


The increased globalisation of news has improved the audience experience as they can get their news as it happens, a lot quicker and from all over the world. However, a disadvantage of this is that due to the news being displayed from all around the world, this could mean that each country may get news that would be less local from them. Overall I believe that increased globalisation of news has improved audience experience as O feel that this effectively reduces barriers between different countries and in-fact allows them to communicate and relate amongst one-another. 

3) Has globalisation benefited or damaged major news institutions? How? Why?


A way in which globalisation has benefited major news institutions is by having less of a demand for journalists being in every corner of the world and giving the news in that way when it can be found through other media forums such as the internet within the new and digital revolution. A way in which globalisation has damaged news institutions is that it makes it harder for institutions to stand out as any news stories would be available almost anywhere being a negative for institutions as this may mean that they may be out of/ have less business due to other forums being quickly/more accessible. 

Tuesday, 18 March 2014

Media story

Two girls sexually assaulted a twelve year old boy and make him perform sexual activities with an animal; the whole performance was recorded with a smartphone. It is being debated whether or not the two 17 year old girls should be trialled as adults or not. 

Tuesday, 11 March 2014

Answer to Q2

Q2

One reason as to why the two trailer consisting vampires are so popular as that they appeal to the audience. This genre can be seen as a hybrid as both movies mix with a romantic genre which would stereotypically attract a young female target audience. Judith Butler was a feminist who believed that gender roles were socially constructed and and according to the Eclipse trailer, the character of Bella is portrayed to being a fighter within war that takes place between the other vampires and this subverts the stereotypes of women being of a lower stature than men and also, due to her character's role, many young women may appreciate this and may aspire to be like her being one of the many reasons as to why outsiders, such as vampire movies are so popular. 

Another reason as to why this genre in particular is very successful is that the target audience (generally women aged between 15 and 24 viewing the genre would feel a sense of Blumler and Katz' theory within Uses and Gratifications as this allows them to feel a sense of escapism as they would feel emotionally Engaged to what is happening upon the screen leading to the sales and profits to increase for movies such as the Twilight Saga and other outsider movies such as Spider-man or Juno as they are seen to be different and who don't socially fit within society. 

It could be further argued that outsiders such as vampires are seen as popular due to the stereotypes we associate with them, some of which include their mysterious background overall as mythical creatures which may indulge the audience into their characters which may lead to them wanting to find out more about them. 


Monday, 10 March 2014

Remaining stories


2)             Windows 8 hits 200m licences - at a pace putting it on a par with Vista
Microsoft announces 200m licences for new version of OS, well behind Windows 7 - which had sold 300m by the same time - and putting it on a similar strike rate to unloved. Windows 8 has passed 200m licences sold - including the slow-selling Surface tablet. Photograph: TIMOTHY A. CLARY/AFP/Getty Images. Microsoft has sold 200m licences for Windows 8, the company announced late on Thursday. The announcement comes 15 months after the release of the software, and nine months since the last milestone - of 100m licences sold. But it contrasts starkly with figures for Windows 7, which by the same period had sold 300m licences. Instead, the comparator for Windows 8 seems to be more closely with Vista, the poorly received version released in November 2005 which saw many people either hanging on to Windows XP, or avoiding it and waiting for its successor, Windows 7.
Windows 8 has passed 200m licences sold - including the slow-selling Surface tablet.

3)             What’s new, pussycat? The growing economy of internet cat videos

Grumpy Cat, Keyboard Cat and other felines are helping cats (and their owners) build careers on and off YouTube – Videos such as
The Grumpy Cat book has spent 10 weeks on the New York Times bestsellers list.
The economy of internet cat videos? Yes, it’s a real thing. The Internet Cat Video Festival? Another real thing. A “meme manager” whose job is to build online brands for Keyboard Cat, Nyan Cat and Grumpy Cat? Oh yes, he’s real too. Veteran You’ve Been Framed viewers will attest to the fact that funny cat videos were a thing long before YouTube, but cats of all shapes, sizes and degrees of grumpiness have become one of the defining content categories on Google’s video service. By people uploading more cat videos onto social networking sites such as YouTube, it has helped their careers as they have claimed to have gotten better jobs.
4)             Salesforce: Google Plus logo and website screen close up
Google is integrating its Gmail service and Google+ social tracking network so that people without your Gmail address can send you emails by a name search. Google has also made the change opt-out, so that users will have to change their settings to prevent unknown people emailing them. The senders will not see the email address of the person they are sending the message to unless the recipient replies.

5)             Google battles legal fallout of copyright ruling on anti-Islamic film

• Actor with five-second role blocks distribution online
• Court decision could have major implications, expert warns


Cindy Lee Garcia, an actor in the anti-Islam film Innocence of Muslims has been granted copyright over her role. Photograph: Bret Hartman/Reuters
The video had flimsy production values and was just 14 minutes long, but internet service providers fear they will pay a lasting price for Innocence of Muslims. A court order to remove the anti-Islamic film from YouTube has paved the way for attempts to menace other creative visual works under cover of copyright, some legal experts have warned.
Cindy Lee Garcia, an actor who appeared in the video, last month convinced the ninth US circuit court of appeals in San Francisco that she had copyright to her role – as opposed to the filmmaker – and so could demand the video’s removal from YouTube. Google, which owns YouTube, has tried in vain to overturn the ruling, prompting concern that a precedent has been set.

6)             WhatsApp adding voice calls is a logical move
Facebook's newest acquisition aims to repeat its success at texting by extending its operations to voice calls

WhatsApp
Adding voice to WhatsApp is a logical move. Having taken text messaging revenues from mobile phone operators, Facebook is now looking to do the same with voice calls. People already use WhatsApp to send texts, pictures, video and short sound files. If you're on a data connection, all the things you send and receive as data are broken into packets.
The same can be done with a voice signal: that's how Skype works, and it is available on mobile phones as well as desktop computers.
Carriers, especially those that make lots of money from international calls, have every reason to be worried. Text messaging, or SMS, has been the most golden of geese. It generated global revenues of $104bn in 2013. But this represents a peak as WhatsApp and other messaging apps such as BlackBerry Messenger and Apple's iMessage began to take over. The research company Strategy Analytics forecasts that SMS revenues will keep dropping, probably by another 20% by 2017.

7)             If Nintendo makes mobile games, what can it learn from Sony and Microsoft?

How might Nintendo bring Mario and other popular characters to tablets and smartphones?







Start with the obvious: Nintendo already makes mobile games. Nobody keeps their 3DS tethered to a television, after all. But it doesn't makemobile games for smartphones and tablets.That may change. The company has traditionally knocked back questions about taking its stable of gaming brands to other manufacturers' devices, but as Nintendo announced its latest financial results this week, there was a marked change of tone in president Satoru Iwata's comments.What might a winning strategy look like for Nintendo? One place to start is by examining what its two main rivals in the console market, Sony and Microsoft, have been doing on smartphones and tablets, with lessons to learn about several possible strategies.Microsoft has released Kinectimals for iOS and Android, for example, as well as puzzle game Wordament and Ms. Splosion Man from its Twisted Pixel studio. Windows Phone game Tentacles: Enter the Dolphin has also been released for iOS and Android. For now, Halo spin-off Halo: Spartan Assault remains exclusive to Windows-powered device.Sony has launched a smattering of games for iOS, including free-to-play Ratchet & Clank: Before the Nexus, and Knack's Quest – the latter tying in to PlayStation 4 launch title Knack. The company has also launched an umbrella app called PlayStation All-Stars Island – a partnership with Coca-Cola that includes mini-games based on brands like Uncharted, Gravity Rush and LittleBigPlanet.
8)             Mark Zuckerberg goes to Barcelona to make mobile friends
Facebook founder to join phone-makers at Mobile World Congress because he knows future lies with them
Facebook Whatsapp

If confirmation was needed that we live in the age of the mobile phone, then the presence of Facebook founder Mark Zuckerberg at the Mobile World Congress gathering next week should underline the ascendancy of the handset. Zuckerberg will deliver the keynote address on Monday, fresh from announcing a $19bn (£11.4bn) deal to buy WhatsApp, the hottest mobile texting app in town.
The presence of this social media superstar at one of the less glamorous trade shows is proof that mobile is now the priority for technology giants such as Facebook and Google. Facebook has shifted its focus from laptops and PCs as it strives to catch up with consumers' changing technological tastes. As a result its mobile site, also accessible via tablets, is now used by 945 million of its 1.23 billion monthly active users.
Facebook will attend the MWC event with every big name in technology, including every global mobile operator and handset maker. In all, 75,000 delegates descend on Barcelona to showcase the next wave of smartphones and gadgets.
Facebook has obviously seen mobile as the key to its future for a while. Its purchase of WhatsApp last week, which added another 450 million monthly active users, is the biggest in a long line of acquisitions that includes Instagram, the mobile-based photosharing site.
Facebook has its own home-grown mobile applications too. The standard Facebook app has become one of the primary ways of accessing the social network for millions, while its Facebook Messenger application has joined WhatsApp in the ranks of text message replacement services.
9)             http://images.ted.com/images/ted/88407_389x292.jpg

The article states that Hans Rosling believes that we need to make news more interesting and we need to bring data alive to the world and allow everyone to easily understand and enjoy it. He states that well made videos are some of the ways of making data come more alive and become more appealing to audiences instead of just having one person talking and staring blankly into a single static camera, the BBC do well with animation but it's all for branding and not enough for making data come alive. He believes that this is where newspapers and their websites are failing.

Story

The article states that Hans Rosling believes that we need to make news more interesting and we need to bring data alive to the world and allow everyone to easily understand and enjoy it. He states that well made videos are some of the ways of making data come more alive and become more appealing to audiences instead of just having one person talking and staring blankly into a single static camera, the BBC do well with animation but it's all for branding and not enough for making data come alive. He believes that this is where newspapers and their websites are failing.